How This Checkup Helps You Grow
Marketing Confusing?
We help you prioritize your marketing goals to eliminate overwhelm.
Worried About Competitors?
Get a customized analysis to differentiate your business and win more leads.
Need a Clear System?
We’ll identify the missing pieces in your marketing plan and show you how to fix them.
What You’ll Walk Away With
Actionable Insights:
A clear breakdown of what’s working—and what’s not.
Competitor Analysis:
Understand your edge and how to leverage it.
Tailored Recommendations:
Step-by-step strategies to overcome challenges and achieve growth.
“We were struggling to stay focused in our marketing tactics and Michelle gave us great feedback and recommendations to keep us on track.” - David
Make the Most of the FREE Checkup Call
1
Schedule a Call
Book a 45-minute Checkup Call.
2
Discovery
Complete a short intake form to maximize results of the call.
3
Walk Away with a Plan
Receive actionable steps to optimize your marketing.
Frequently Asked Questions
Marketing strategy is the overarching plan that outlines how your business will connect with its target audience to achieve its goals. It involves identifying your ideal customer, analyzing competitors, and determining the most effective marketing mix of product, pricing, promotion, and placement (distribution) strategies.
Marketing tactics, on the other hand, are the specific actions you take to implement the overall strategy. These include activities like running social media campaigns, SEO, email marketing, hosting events, or launching ad campaigns.In short, the strategy sets the vision, while the individual tactics bring it to life.A well-defined marketing strategy is vital for any small business. A clear strategy allows you to identify your ideal customers, find out how and where to reach them with the right message, and align resources efficiently to maximize your profit margins. You’ll know what’s working to generate business so you can stop throwing money at random advertising tactics.
Our Stratergy Framework is a focused 30- to 45-day process designed to deliver a comprehensive, and executable, marketing plan customized to your business. Licensed from Duct Tape Marketing, this framework has been successfully installed in 1000s of businesses worldwide and featured in many prestigious media outlets, including The New York Times CNN, The Huffington Post, Bloomberg, Fast Company, Entrepreneur Magazine, Inc. Magazine , and many more. Learn more
Our Marketing + Branding Audit is a deep dive into your brand and marketing efforts and offers data-driven insights and strategic recommendations to improve marketing effectiveness. This audit serves as a foundational step in the Strategy First Framework but is also offered as a standalone service for businesses working within budget constraints. Learn more
Think of fractional CMO services as high-level marketing leadership on a part-time or contract basis. It's an ideal solution for businesses looking to leverage marketing expertise without adding a full-time role to the payroll. Our agency specializes in offering this expertise tailored to individual business needs. Learn more
A Fractional CMO brings seasoned marketing leadership to your business to provide strategic clarity and marketing operations support. As your fractional marketing leader, we’ll guide your team, implement a results-driven strategy, and ensure your marketing delivers measurable growth.
If your company requires strategic marketing leadership but is not ready for a full-time CMO, our Fractional CMO services could be the perfect fit. We offer a personalized consultation to assess your needs and tailor a solution that aligns with your business objectives. Or download our Toolkit + Case Study to learn more.